An older person wearing a Tunstall personal alarm watch, holding a cup of tea

Tunstall Healthcare

Making complex care technology clear, relevant and newsworthy.

Key results

781 pieces of coverage
2.1 billion total reach
341 backlinks secured
£4.3 million AVE generated
Coverage in The Sunday Times, Evening Standard, Daily Mail, Yahoo Finance and leading trade titles

Strategic PR for a global leader in technology-enabled care

Making complex care technology front-page news.

Tunstall Healthcare helps people live independently for longer through telecare, digital health and connected care. Its work spans health, housing, social care and local government, so the story can be complex and the audiences varied.

Tunstall needed a PR partner that could run its day-to-day press office and support major business moments, including acquisitions, senior appointments and periods of change.

We built a long-term programme covering thought leadership, product and innovation news, partnerships and executive profiling. A clear messaging framework kept every story consistent, while allowing us to tailor it for different sectors and audiences. This gave Tunstall a strong, credible media presence across the markets that matter to the business.

“Lucky North sets the benchmark for excellence in PR. They are proactive, responsive, knowledgeable and professional. They are extremely easy to work with, and quick to understand key messages, and how to communicate these to target audiences in a compelling way. Their results speak for themselves.”

Fay Lambert, Head of Marketing and Partnerships